TROY, Ohio. July 30, 2015 — Hobart continues to collaborate on unique welding projects across the country as part of the “It’s the tie that binds” brand campaign. The latest video to join the campaign features the reconstruction of the San Francisco – Oakland Bay Bridge, one of the longest spans in the United States. Drivers of 250,000 vehicles depend daily on the integrity of the bridge to safely reach their destinations. See the video.

To complete the project, Hobart worked with the engineers at Portland State University to ensure they had a specifically formulated, low-hydrogen filler metal capable of binding the bridge’s critical support structures. The result, developed through a combination of partnership and precision, was a customized filler metal and payoff pack for the job — making the welding process more efficient and capable of meeting the stringent weld requirements, with an on-time completion.

“Hobart is passionate about helping every customer find the right filler metal solution for their application. We are proud to collaborate with Portland State University and American Bridge to create one of the most dynamic structures in the world,” says Rich Thompson, vice president of marketing, Hobart. “This is about more than the physical tie that filler metal creates to bind the weld. It is about bringing innovative solutions to a project that millions of travelers trust and rely upon every year. Hobart filler metal is the “Tie” that “Binds” things together that we use daily and rely upon in our world to make it a better place: more secure, more dynamic, more exciting.”

Learn more about the partnership that helped meet the stringent requirements of the San Francisco – Oakland Bay Bridge reconstruction in the newest “It’s the tie that binds” video.

To learn more about the “It’s the tie that binds” brand campaign, visitHobartBrothers.com/tiethatbinds. Request a free filler metal sample, ask for a consultation with a Hobart welding specialist or order free literature. Visitors can also review product information and other customer videos.